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Nov. 9, 2012

Jay Baer on How Productivity Is More Perspiration Than Inspiration

Jay Baer on How Productivity Is More Perspiration Than Inspiration

Jay Baer shares about productivity practices, writing with perspiration vs. inspiration, and discovering how to do what only you are uniquely qualified to do.


Jay Baer is a hype-free, social media and content strategist, speaker, and author. He founded Convince & Convert in 2008. This is the fifth marketing services firm he’s started or managed. He’s co-author of The NOW Revolution, 7 Shifts to Make Your Business Faster, Smarter, and More Social, a leading book on social business. An active angel investor, he’s also involved in an advisory capacity with several social media and content marketing start-up companies.

Covered in this episode:

The atomic half life of content is longer than any other form of marketing. - @JayBaerClick To Tweet
You can't micromanage everything. It sucks your attention away from the big picture. - @JayBaerClick To Tweet
You need to do only the things that you are uniquely qualified to do. - @JayBaerClick To Tweet
If you’re doing things other people on your team can do, you’re robbing them of opportunity. - @JayBaerClick To Tweet